As Senior Content Producer for The Future Project, a national youth empowerment and leadership organization (~$12.5M annual budget), I was responsible for end-to-end video/photo production and content strategy across online and social platforms for storytelling initiatives, social media campaigns, and donor relations, that successfully raised organizational visibility and kickstarted major fundraising.
#DreamItReal - The Future Project x Coach Partnership Launch
In preparation for The Future Project x Coach Foundation partnership launch, I worked with Coach staff to cast students for the Dream It Real campaign video and strategized content with internal Marketing & Communications team leading up to the campaign launch on social media.
The Future Summit
I directed, produced and edited The Future Summit event video and photos used for marketing materials, branded social content and event swag.
I worked closely with the Marketing & Communications team to brainstorm, develop and execute content ideas that would engage and connect with our online audiences while maintaining The Future Project’s brand style and core values.
Facebook & YouTube Video Series
I was responsible for pre to post-production workflow for documentary and promotional video content including, pitching, planning, scriptwriting, casting, filming, audio recording, and editing. Videos were created for The Future Project and media partner platforms.